Echo tracks how AI assistants and answer engines represent your brand: presence, sentiment, citations, and share-of-answer against competitors. Gaps become a content plan. Generative-engine optimization, measured instead of guessed.
Someone screenshots an AI answer citing a competitor
Marketing meeting: vibes, anecdotes, one panicked Slack thread
No baseline, no trend, no plan
SYSTEM STATUS: obsolete ▌
Scheduled prompt panels across the major assistants and engines
Share-of-answer, sentiment, and citation tracking vs competitors
Gap analysis → concrete content and schema recommendations
Trend reporting your CMO can put in the deck